DISPLAY
ADVERTISING
HTML5 Banners ·Social Media Campaigns
At a glance
Info.
- Date: 2018 - 2019
- client: t-mobile
- Skills: Adobe Photoshop, Sublime text, javascript
- Keywords: rich media, Interactive content, dynamic solutions
- location: amsterdam (NL)
- Technolodgies: HTML5, XML
Description.
T-Mobile NL has trusted BannerBazen and still is, for the promotion of its campaigns for more than two years now.
We executed a really big variety of different concepts and we had the chance to experiment with the latest technologies, to achieve the best and innovative results.
Just below you can walk through and see a sample of the campaigns we created and that I enjoyed working on.
Deliverable sizes for Desktop: 336x280px, 300x250px, 160x600px, 300x600px, 728x90px, 970x250px.
Deliverable sizes for Mobile: 300x250px, 320x250px, 320x240px.
Netflix Campaign
A really interesting and fun project was the one that we did for the promotion of the Netflix deal. We created two banner-sets (Narcos & Orange Is The New Black) for mobile and desktop format and we enriched our banners with parts of videos from these two famous Netflix ‘s series.
For a fully featured campaign we delivered social ads for Facebook (LinkAds, Swipe Ads). To encourage people to interact with the ad we kept a cohesion between the frames of the Swipe Ads.
Samsung Galaxy Note 9
For the launching of the Galaxy Note 9 we created this “move forward”
smooth effect based on the promo video of Samsung ‘s.
Deal Of No Limits
The Deal Of No Limits campaign was all about the Halloween’s deals and that explains that special “spooky” effect in the banners.
We developed HTML5 creative banners, optimized and tested for the Adform platform in several formats for desktop and mobile.
Uit & Thuis Campaign
For the launching of Uit & Thuis Campaign we created video banners based on the existing promo trailer. These sets were created with several copy variations and even they included movie parts the end result was low-weight banners.
For the mobile versions we took into consideration that a video looping isn’t possible to work so we used still video posters.
The GOGOGO Deals
With the “GOGOGO Deals”, T-Mobile promotes frequently some of its best deals.
We produced several sets with combinations of different products and also a countdown which indicates how many days are left for the particular offer.
Sony Xperia
Here are featured three different sets of banners for three different Xperia mobile phones (Sony Xperia1, 5, XZ3) and their handsets.
The banner for Xperia5 is interactive, so the user can hover on the earphones and check the info.
Netwerk Campaign
This campaign was part of the T-Mobile ‘s Business sector (Zakelijk) and we had to come up with banner sets for five different regions: Neder-Betuwe, De Fryske Marren, Midden-Groningen, Noordoostpoler, Dinkelland.
Besides display banners, the campaign was used online, via social media. To boost the engagement, we dealt the Swipe Ads and the Instagram Stories Carousels, as a single image, taking advantage of the beautiful photos.
- 2019 Elli Eleftheriadi